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Product Manager - Paint Industry (5-10 yrs)
Product Manager - Paint Industry!!!
- Drive set objectives of overall category numbers along with driving the numbers for select set of products / new products / focus products by adequate support to the sales team.
- Competition Tracking and Market Share; Competitors analysis, measure market share, ensure adequate support for achieving budgeted market share for both volume and revenue.
- BTL communication; Developing the on-ground promotion strategies for the product / product category and delivering the same through BTL in coordination with creative agencies. Coordinate with Brand Team for ATL implementation.
- Collaterals & POS Elements; Understand market requirements and development of collaterals and POS elements to help promote the range of products (primarily for brand managers). Coordinate with various marketing vendors and agencies.
- Demand planning; To ensure adequate and regular supply of products across markets in collaboration with the sales and supply chain team.
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