Product Manager - Mechanical Cleaning Products

Designation : Product Manager

Company Profile :

One of the world's leading suppliers of mechanical cleaning products is looking for a 6-8 years experienced product manager with a proven track record in brand / product management.

Roles and Responsibilities :

- Manage the marketing mix- 4Ps

- Pricing & analyzing the potential profitability

- Exploring new ways to communicate,

- Defining distribution channels to ensure availability

- Advertising- coordinating & monitoring - BTL and ATL (as applicable)

- Work with field sales organization/ trade marketing to drive brand turnover, trade visibility, selling propositions & priorities

- Develop Yearly Marketing plans (Operative Plan) for the category outlining category marketing initiatives for the year and executing them within the approved budget, leading to achieve the desired results

- Lead major projects & managing in a cross-functional way (across Marketing, Sales, Product Supply, R&D, Controlling, Design agency etc..)

- Develop sales folders and trade advertisement for national product initiatives

- Analyze the market & its activity (includes competition), including the growth factors / trends of the total market & various market segments within it, & their performance relative to the competition

- Liaison & coordinate with all functions in the organization ( eg. To develop product line extensions, quality improvements, packaging changes, cost reductions, rationalization, pricing strategies etc..)

Desired Profile :

Minimum Qualifications : Graduation in any stream + PG/ MBA/ PGDBM in Sales and Marketing

Minimum Experience : 6-9 years

Industry preference : FMCG, FMCD background

Essential Competencies and Skills :

- Drive for results

- Good Management and organization skills

- Ability to lead &manage several projects in parallel

- Be international minded, ability to work& align on an international FHCS level

- Leading a team & good team player (very good contact to employees within the local organization)

- Excellent communication & listening skills

- Entrepreneurial & committed

- Have analytical & problem solving skills.

- Leadership and ability to influence colleagues (sales, suppliers) who are not direct reports

- Strong Budgeting skills

Industry Type : FMCG, Retail

Role : Product Manager

Functional Area : Sales, Marketing

Compensation : 12,00,000-15,00,000 per annum CTC.

Location : Mumbai

Keywords : Sales, marketing, FMCG, FMCD,

Contact : Shruti Abraham