Product Manager - Life Insurance

Brief Job Description

- Drive Renewal collection to achieve Renewal budgets and improve persistency across Branches/Clusters/Circles/Regions

- Analysis of MISs for strategizing better renewal collection

- Co-ordinate with internal teams for development of digital channels for customer interface to fuel better Renewal Collection and Lead Generation for the product line.

- Formulate Circle level and employee dashboards to review Circle/employee productivity to drive business/renewal collection and monitor progress and performance

- PowerPoint representation of product, achievement and growth story for top management

- Create campaign construct for resource level activation and increasing Branch productivity

- Implementing customer-facing ground activation activities at a Branch level to generate leads and increase foot fall for the product line

- Plan marketing initiatives with partner for Branches pan India, initiatives including visibility for business partner and their products to boost business

- Drive employee facing recognition events through channels such as Electronic Direct Mailers, SMSs & printed collaterals for product visibility

- Create & monitor customer/employee communication created for Life Insurance for Bank customers. Also, communication for all Branch staff to announce product launches, contest & campaign updates, product sales pitches