Product Manager - International Business & Clinical Initiatives

The position will report to the Director - International Business & Clinical Initiatives, help in designing global marketing strategy & collaterals, brand campaigns, strategic framework for product portfolio and launch of a new marketing campaign, mapping, and participation of global & regional congress along with execution of clinical registries on products.

Candidate must have experience in cardiac segment ( device or pharma) in the international market.

Key Responsibilities:

- Collaborate with sales team to run marketing campaigns for all customers around the globe for revenue achievement and fencing strategy.

- Shall be responsible for creating marketing budgets and AOP.

- Country specific launch of products.

- Country specific go to market strategy building.

- Developed and executed marketing campaigns for lead generation and brand visibility.

- Global & Regional Congress mapping, Participation in congresses, competition insights & KOL engagement.

- Execute Clinical registries on products & support clinal & sales team for better understanding.

- Distributor & Team trainings every Qtr. and need basis, competition insights with brand positioning strategy.

- Designing Marketing Collaterals, Brand Campaigns - QTR & Yr. Planning

- Defining distributor & KOL engagement program at Global level.

- Developing the Global Marketing strategy and support for Cardiology brands

- Developed a strategic framework for product portfolio to create the right product mix for focus and promotion.

- Strengthen the distribution network and developing new customers in the assigned territory.

- Conceptualize, developed and spearheaded the launch of a new marketing campaign.

- Need based travel to assigned market for strengthening business relation with existing customers and finding new business possibilities for company.