Job Description
- Business To conceptualize, design and roll out Gold Loan Product in the most digital friendly mode
- To manage entire Gold Loan Product life cycle from strategic planning to tactical activities. Build and drive partnerships with companies who are able to provide leads.
- To lead all the activities & initiatives related to Gold loan product management and maintenance pan India
- To manage the design, features and benefits of Gold loan product, volume forecasting & market share and deep analytics.
- To carry out pricing analysis, determine and support distribution channels, design, develop and implement promotional plans
- Customer To specify market requirements for Gold loan products by conducting market research supported by on-going visits to customers and non-customers
- To communicate with all departments of the company
- To analyze potential partner relationships for the product. To develop multiple sourcing channels for the product.
- Responsible for competitor analysis and benchmarking
Internal Process
- To work with marketing communications to define various promotion material
- To organize product trainings for launch, expansion and capacity building
- Responsible for product training, distribution of brochures and preparation of manual
- Looking for candidates who have similar experience in Gold Loan
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