Product Manager - FMCG/Beverages

Product Manager

Job Responsibilities:-

- Determines customer needs by specifying the research and market data.

- Recommends the nature and scope of product lines by reviewing product specifications and requirements; appraising new product ideas/ product packaging change etc.

- Assesses market competition by comparing the company's product to competitors' products.

- Determines product pricing by utilizing market research data; reviewing production and sales costs; anticipating volume; costing special and customized orders.

- Provides source data for product line communications by defining product marketing communication objectives.

- Obtains product market share by working with sales to develop product sales strategies.

- Preparing sales forecasts and analysis.

- Facilitates inventory turnover and product availability by reviewing and adjusting inventory levels and production schedules

- Developing marketing strategies for Product positioning, product promotions, Campaign Management etc.

- Brings new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses.

- Introduces and markets new products by developing time-integrated plans with sales, advertising, and production.

- Completes operational requirements.

Key Skills- Product Management, Product Development, Consumer Research, Product Pricing, Product Promotions.

Location- Mumbai

Industry- FMCG/Beverages

Qualification- MBA/PGDBA (Full time)

Experience- 4-6 yrs