Posted By
Posted in
Sales & Marketing
Job Code
278472
Product manager Credit card
Description :
- Responsible for launching and managing suit of Credit Card products on World Platform
- To ensure Super Premium experience to the card holder with superlative product proposition, high end communication and engagement and superlative experience at all touch points
- Role involves managing the entire product life cycle as well ensuring the product proposition gets constantly monitored from effectiveness perspective.
- To manage product level portfolio parameters in conjunction with portfolio team and constantly achieve required level of activation, average spends per card and ENR.
- To ensure constant engagement with Sales for achieving required numbers on product and program managed.
- Responsible for designing enablers for Sales team to achieve assigned targets on the product managed.
- To achieve product mix target in conjunction with sales by constantly monitoring and implementing mid way correction strategy if required.
- To design and manage marketing programs including campaigns for on-boarding and product feature reiteration for the product managed.
- To constantly engage with Marketing Team for working on communication and designing/redesigning the same for most effective product communication.
- Engage with multiple stakeholders within the organization to ensure incremental volumes, better product profitability and delivering a superior customer experience
- To ensure all customer complaints and queries are handled sensitively and staff is well trained to resolve complains & queries within defined TAT's
- Maintain knowledge on all bank products and services and assist to resolve customer queries
- Competitive analysis and background of products at all times.
- Keep up-to-date on products, policy and competition
- Adherence of YES Values driven via Yes Personality standards & Work commitment
- Comply with Bank's policies and processes.
Key Skills:
- Excellent oral and written communication, relationship building experience in developing and executing successful product strategies
- Excellent problem solving skills
- Excellent planning skills and sales management skills
- High levels of initiative, self motivation and time management
- Ability to influence and negotiate multiple stakeholders, both internally and externally and at all levels.
- Ability to establish/maintain credibility with customers and partners
- Strong on Microsoft Word, PowerPoint, Excel skills
- Sensitive to issues of confidentially and compliance
- Strong sense of accountability and self-initiative
- Open to travel across the country.
Parul
9323011249
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Posted By
Posted in
Sales & Marketing
Job Code
278472