Job description : - Manage pristyncare brand consisting of the creative, design, media, PR, online reputation management, social media, ATL and BTL - Build lean brand marketing strategies and execute marketing plans to establish and maintain brand presence in the market across India (Tier-II & III cities as well) - Devise optimized marketing mix & execute brand plans with timelines and cost-effectiveness. - Develop accurate project priorities, schedules, and budgets for execution of brand management programs. - Develop suitable brand initiatives to position the brand and work on campaign idea development & creative production. - Work closely with the leadership team & other functional heads for building and strengthening all the brands that the organization endows across the market and to strengthen core brand values. - Work with external partners including leaders in the medical & healthcare fraternity, hospital groups, governmental entities, and pharma companies to collaborate for brand expansion. - Identify and partner with external brands to build cross/consumer promotions. - Conduct regular brand health studies to track pristyncare brand awareness, brand trust & brand pride, to draw marketing plans basis the results of brand tracks in order to drive brand growth. - Build and maintain strong working relationships with other departments not limited to sales, enterprise, content, operation, customer experience & technology. - Work across all functions to ensure effective customer communication - Liaison with and manage the Creative, Media, and PR Agencies - Manage Media planning and buying activities - Track brand health parameters and monitor changes around awareness, consideration, preference and brand imagery. - Commission Market Research from time to time as required. Required Candidate profile : - Postgraduate degree in management from reputed institutes - IIT/IIM/ISB/Insead/HBS - Proven work experience of 7 to 10 years in brand management and marketing - Strong communication skills to lead board-level discussion on brand strategies - Proven team leader well versed in managing brand marketing teams - Ability to work in a start-up and agile environment. - Pristyn Care is a Series-B Sequoia funded Healthcare Startup. Founded by a team of Ex-Max & Medanta Doctors & Ex-UrbanClap, Mobikwik folks, we are disrupting the surgical ecosystem. In 5 years, we aim to be the largest distributed (full stack) surgery platform in India. - A team of ~450+ today with folks from pedigree backgrounds, we are looking to bring onboard teammates who can bring in the hustle and problem-solving attitude to help build Pristyn into a formidable company. - Pristyn Care is focused on building a healthcare ecosystem delivering surgical care, hospital admission, doctor's consultation, pre and post-surgical follow-ups, reimbursements, and hassle-free insurance claims. The platform's "care buddies" assist patients through their surgical journey. - We built an asset-light healthcare ecosystem of 70+ clinics and 250+ partner hospitals across 16 cities. The platform claims to have over 70 in-house super-specialty surgeons with expertise in general surgery, ENT, urology, gynecology, vascular, and cosmetic surgeries. - Procedures are performed using advanced laser and laparoscopic techniques; the company claims to have successfully performed 10,000+ surgeries till date. - Read more at: https://yourstory.com/2019/12/funding-alert-pristyn-care-series-b-sequoia-greenoaks-hummingbird - Read more at: https://tech.economictimes.indiatimes.com/news/startups/pristyn-care-raises-4m-series-a-funding-led-by-sequoia-india/69630106 - Read more at: https://www.linkedin.com/pulse/linkedin-top-startups-2019-25-hottest-indian-work-now-linkedin/

Gurgaon/Gurugram

Pristyn Care - Head - Brand Marketing - IIT/IIM/ISB/INSEAD/HBS 

Pristyn Care - Head - Brand Marketing - IIT/IIM/ISB/INSEAD/HBS  ,Job Description for Pristyn Care - Head - Brand Marketing - IIT/IIM/ISB/INSEAD/HBS  in Pristyncare in  Gurgaon/Gurugram for (7-10) years of experience. Apply Now!

Job Description for Pristyn Care - Head - Brand Marketing - IIT/IIM/ISB/INSEAD/HBS  in Pristyncare in  Gurgaon/Gurugram for (7-10) years of experience. Apply Now!