Recruitment Team at Practo
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Practo - Head - Digital Marketing (8-12 yrs)
What if, instead of a job, you had a mission? A mission to create the future of healthcare alongside a team of brilliant, passionate people, on a canvas that touches billions of consumers around the world?It's what we do at Practo.
Practo is made up of people from diverse backgrounds, united by our mission to help people around the world live healthier, longer lives by simplifying ways to be healthy.
Our culture revolves around first principles thinking that leads to daring ideas and we have the freedom and opportunity to turn these ideas into reality.
We are dedicated to improving healthcare access for everyone and leaving the world better than we found it.
We are looking for a cutting edge Digital Marketing leader who can help make this function into a significant P&L owner and contributor across Practo's B2B and B2C businesses around the world.
The ideal candidate will bring hands-on, deep domain expertise across all channels of digital marketing and build and lead a fantastic digital marketing team for Practo.
Desired background :
- 8-12 years of deep domain experience in consumer digital marketing across channels including, but not limited to SEO, SEM, FB, Youtube, Email, SMS, notification as well as app marketing and more.
- B2B digital marketing experience a plus.
- Demonstrated ability to scale transactions and products digitally.
- Experience in managing scale a big plus.
- Comfort with various digital and analytics tools.
- Demonstrated ability to create and drive strategy across various stakeholders.
- Great communication skills.
- Demonstrated ability to lead a team of 2-4 people.
A quality hire for this role would :
- Create and own the digital marketing strategy across Practo's consumer and b2b products across the board.
- Own the P&L for digital marketing across businesses and grow this fast, and with positive unit economics.
- Communicate and manage relationships with key stakeholders across business heads and key executives.
- Ensure accurate tracking and reporting across all key metrics.
- Build and inspire a team of digital marketers at Practo.
Own Practo's app marketing for consumers and doctors alike.