Portfolio/Campaign Manager - Internet/Online

About the job:

Job Role: Portfolio/Campaign Manager

Location: Mumbai

Responsibilities: Campaign Management

- Understand Portfolio current initiatives and priorities agreed upon by Clients key stakeholders

- Create program framework for activation, engagement, retention - identifying focus groups based on product types and customer segments and align definitions with Portfolio & Product teams and thereby, define target segments

- Provide support to create and operationalize the campaign design and delivery framework in conjunction with Clients cross-functional teams, including assistance in list generation, communication mix design and channel attribution

- Support in monitoring effectiveness of campaign and establish communication protocols with key stakeholder groups, including establishing effective feedback loops

- Driving offer communication by optimizing messaging and channel mix

- Designing of Clients Campaigns, supporting execution and overseeing the performance to ensure desired impact

- Set up review and monitoring framework for program performance before, during and after campaign period

- Manages allocated project deliverables within quality standards and budget.

- Structures documents and project deliverables, leveraging insights from data and client inputs Client Management

- Manages projects owning all client deliverables and all client discussions in the project

- Navigating more complex team dynamics

- Independent in leading an engagement, seeks guidance as needed, however, ensures s/he owns the engagement.

- Influence across multiple teams that s/he works with or leads.

Requirements:

- A bachelors degree/ post-graduate qualification in marketing

- Minimum 5-7 years of relevant experience managing marketing campaigns

- Experience In Credit Card/debit Card Portfolio/campaign Management Required

- Be a critical thinker with strong problem-solving skills

- Exceptional stakeholder management, project management and collaboration skills.

- Strong Presentation And Communications Skills Are Essential.

- Understand current marketing trends.

- The ability to successfully manage multiple campaigns running at the same time.

Skills: Campaigns,management,campaign management,cards,portfolio management