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15/06 Sheeja Mathew
Assistant Manager at Porter

Views:1355 Applications:359 Rec. Actions:Recruiter Actions:137 - Deputy General Manager - Product Marketing (6-9 yrs)

Bangalore Job Code: 1110856

Deputy General Manager

Role and Responsibilities :

- Responsible for creating quarterly and monthly plans for critical life cycle metrics (Retention rate, Transactions Per Customer etc) and ensuring the achievement of the same.

- Work with Product/Analytics/Experience teams to deliver successful outcomes on metrics like (Retention rate, Transactions Per Customer etc)

- Help strengthen data led thinking and lead the development of customer intelligence frameworks (Churn prediction, price sensitivity, reactivation etc) across the user lifecycle charter.

- Build, organize and monitor individual metrics related to the life cycle charter ( Lifetime value,churn rate, reactivation rate etc ) and provide visibility to the milestones and performance across the organization.

- Mentoring and guiding other team members. Ensure effective utilization of resources under your function.

- Develop continuous improvement charters, scopes of work, plans, and schedules with the objective of increasing lifetime value of the users.

- Develop, test, and execute aggressive multi-channel marketing plans to drive customer retention & increased transaction per user.

- Staying current with emerging opportunities in the terms of reach out methods ( Content,design,communication channel/tools)

- Be a passionate advocate for customers and help escalate any user experience breaches.

- Focus on talking to customers to get an intuitive understanding of how they think and behave.

Skills Required :

- Prior experience working in strategy/business excellence/program management roles preferably in consumer-facing industry will be an advantage.

- Ability to influence and drive results in a cross functional team.

- Strong comfort with data and ability to stitch stories and recommendations through data insights.

- Ability to meet deadlines, prioritize work, handle changing priorities and use of good judgment.

- Ability to manage a team of Managers and Asst Managers.

- Strong attention to detail and user centric approach.

- Ability to develop,test, execute marketing campaigns.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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