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24/08 Shashwat Pandey
HR at Policybazaar Insurance Brokers Pvt Ltd.

Views:1155 Applications:288 Rec. Actions:Recruiter Actions:0

Policybazaar - Team Lead - Online Reputation Management (2-6 yrs)

Gurgaon/Gurugram Job Code: 1305626

We are looking for an ORM Specialist who can monitor and control online activities of an organizations brands and sub-brands.

Your contribution in PBs journey:

- Write, edit, and publish engaging posts for various social networks, including Facebook, Twitter and Instagram, and email campaigns (Content management)

- Optimize social media posts (language, tone, message) based on our target audiences behaviors (SMM)

- Select appealing images and videos to complement the text and work with the design team to develop visually appealing content

- Track and report on social media insights (traffic, engagement, shares, conversion rates)

- Apply advertising techniques to boost brand awareness, like promotions and competitions

- Respond to questions and comments on our social media pages & websites in a timely and accurate manner (ORM)

- Co-ordinate with relevant teams within the company to provide the best solutions and experience to the customer

- Create and maintain an up-to-date Knowledge-Base of FAQs so that user queries can be answered quickly with consistent quality standards

Your knowledge & expertise that we need:

- Degree in Marketing, Communications or a related field

- 2-6 years of related work experience preferably in finance/ insurance domain. However, relevant experience from other domains will also be considered

- Basic Image and Graphic Editing (Canva, Tweetdeck)

- Familiarity with social media like Twitter, Instagram, FB, and Blogging

- Understanding of Search Engine Marketing / Optimization

- Familiarity with Popular Blogging platforms like WordPress, Blogger, Medium etc.

- Social Media and Email Campaign Management

- Familiarity / Enthusiasm about finance and insurance

- Experience in Content development and Social media messaging

- Experience with ORM / Customer Success will be a plus

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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