Polestar Solutions - Content Analyst - Marketing

This position entails working closely with the respective web development, marketing, and content producing teams and requires close collaboration.

Responsibilities:

- Work on 360-degree campaigns - paid, email and organic to engage with decision makers on platforms of their choice.

- Be the spokesperson for our services by developing compelling content with the content writing team, and through the presentation, whether on webinars, to internal teams, or at events.

- Own and oversee database management-segmentation, list acquisition/import, data cleansing, web form capture, lead management, etc.

- Proofread, edit, manage the production of digital assets like infographics, brochures, leadership content in the segments.

- Liaison with cross functional teams to brainstorm ideas, conduct research and present findings to the management team

- Work with the SEO team to increase searchability and visibility of the product through organic and paid search.

- Understanding business pain points and subsequently linking back with Polestar services.

Qualifications:

- An understanding of digital transformation software buyers is a critical starting point.

- Great presentation skills, with an ability to deliver technical content in a clear, concise, and compelling language.

- Willing to interact with customers, partners, and press/analysts with accuracy and professionalism.

- Strong understanding of digital marketing technologies and methods.

What we look for:

- Capable of multitasking between multiple websites and brands

- Experience with WordPress and other content management systems

- Accountable self-starter. Must be able to recognize needs, formulate a response, build consensus, and initiate action

- Strong ability to adhere to deadlines under pressure

- Ability to work independently.

Location: Noida/ Kolkata/ Mumbai/Bangalore

Eligibility Criteria :

10th- 70%

12th- 70%

- Graduation - 60%

About Polestar:

Polestar Solutions is an IT & Consulting organization helping Enterprises with their Analytics and Planning needs. Our Rockstar team has built multiple products and solutions to cater to our clients across sectors such as Retail & E-commerce, Consumer Goods, Pharmaceuticals & Life Sciences, Real Estate, Hi-tech, Manufacturing, and Automotive. We are considered top of the class in the domain that we serve by our partners and Clients.

We have a geographic presence in the United States (Dallas) & India (Delhi-NCR, Mumbai, Bangalore & Kolkata) and have a 600+ people strong world-class team. We are serving customers across 20+ countries. We are growing at a rapid pace and plan to double our growth each year. This provides immense growth and learning opportunities to those who are choosing to work with Polestar. We hire from most of the premier Engineering and MBA institutes. Our expertise and deep passion for what we do has brought us many accolades.

The list includes:

- Ranked number 1 in 2017 as the fastest organization growing in India by Deloitte. Featured 3 years in a row.

- Financial times awarded Polestar as High-Growth Companies across Asia-Pacific for the years 2018-2020

- Featured on Forrester's Now Tech: Customer Analytics Service Providers Report Q2, 2021.

- Recognized as Anaplan's India RSI Partner of the Year FYI21.

- Featured on the Economic Times India's Growth Champions in 2021 & 2022.

- Recognized as a Clutch Leader for Top IT Services for the FY 2020, 2021, & 2022 and Top Business Analytics Services in India Categories in FY20.

- Elite Qlik Partner and a member of 'Qlik Partner Advisory Council' & Microsoft Gold Partners for Data & Cloud Platforms Culture at Polestar.

To talk about the culture at Polestar, we believe in meritocracy, and yes, we love to work hard and party harder.