PMIC - Senior Consultant - Outreach

For further details, refer JD at - shorturl.at/inpA6

- Post-Graduate (preferably MBA) in marketing / advertising / public relations / communications + 4-5 years of work experience

- Experience of working with a political consulting or political party or government advisory firm or PR firm for campaign / mass outreach project

- Should have executed social media campaigns for mass outreach

These project based roles are for consulting project with for campaign for a Government Agency and a political party in Uttar Pradesh keeping in view UP Assembly Elections 2022. The scope shall include the following:

- Create campaign modules for outreach to people / voters in Uttar Pradesh to showcase the achievements / failures of Govt. of Uttar Pradesh & Govt. of India for each community / category of voters

- Execute campaign modules within very short turnaround time with maximum impact on the ground and target relevant voter segments to participate in campaign activities and modules as per created plan

- Analyze data, prepare reports and insights of past election data, campaign responses and modules and design effective responses in discussion with the client.