PlanetSpark - Growth Analyst/Senior Analyst - IIT/BITS/DTU/NSIT

About PlanetSpark :

PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through handpicked top 1% teachers, We are the category creators and market leaders in the communication skills segment.

We Are backed by some top VCs, such as Prime Venture Partners, Indian Angel Network, FIITJEE, and global entrepreneurs such as Binny Bansal, Deep Karla Gokul Rajaram. We have raised over $24 million to date over five rounds.

Come join a passionate team of over 500 young and energetic team members and 3500+ expert teachers on this rollercoaster ride to build the most loved brand for kids who will move the world!

Key Statics - Series B Funded - 13 countries - 35k Students - 4K Teachers - 2 Million Enrolled Classes

Mission Statement of the Role:

Maximize ROI on marketing spends through a data-driven approach

Roles and Responsibilities:

1) Data Analysis: Analyse data across the marketing funnel through various dashboards

2) Marketing Decision: Take marketing decisions to deploy budget across channels such as FB, Google Search and YouTube

3) Campaign Optimization: Optimize campaigns through levers such as ad copies, landing pages, audiences, campaign structure, keyword optimization etc.

4) Creatives: Conceptualize and create video and static creatives

Requirements:

1) B.Tech from a top institute such as IITs/NITs/NSUT/DTU/ BITS

2) Excellent numerical ability and data analysis (non-negotiable)

3) 0-3 years of experience in a data-driven role such as marketing analyst, business analyst

4) Deep knowledge of digital marketing will be a huge plus

5) Creative thinking and the ability to craft compelling copies and create marketing videos