Designation : DIGITAL MARKETING MANAGER - SEM/SEO Experience : 2 years Reporting Manager : Head of Marketing Skills set : SEM and SEO specialist Location : Bangalore Roles: This is a specialist role for an expert in SEM and SEO with prior experience of handling Google/Bing paid marketing campaigns at an account level. Job Description: - Manage the key traffic-driving channels of Search (SEO and SEM) and actively engaging in optimization of those channels for the business to drive acquisition and awareness - Conduct in-depth analysis to determine program effectiveness and to continuously improving campaigns - Identify trends and insights, and optimize spend and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute and measure actions continuously Desired Candidate Profile : - Highly analytical with Prior experience of managing SEM campaigns across PLA, Search and display advertising - Hands-on experience of setting up PLA and Search ads is a must - Well-versed in performance marketing, conversion, and online customer acquisition - Desire and ability to work in an action-oriented environment - Willing to take calculated risks to grow the category - Excellent verbal and written communication with interpersonal skills - Experience with website analytics tools - Willingness to learn and adapt to a highly dynamic environment to drive business growth Candidates who have worked on SEM with Agency experience is a plus About PinkBlue.in: - PinkBlue is an IIM/IIT alumni start-up in the healthcare supplies space. We operate the largest B2B e-commerce platform for clinical supplies in India and offer a SaaS solution for clinics and hospitals to manage their inventory and purchases out of a single window. In simple terms, clinics and hospitals across the country buy their raw materials from us. We are focused on solving the supplychain efficiency problem, which leads to 25-30% wastage in the space, by bringing in enterprise process automations and high-end analytics, which would be a first for the industry globally. We are working towards building a fully automated, integrated supplychain solution, which ensures the highest levels of efficiency, while demanding zero effort from every other stakeholder. As we get there, we should be able to have a significant impact on the healthcare costs in the country. - We are the front-runners in this space in terms of the quality and size of the team, the number of customers and suppliers we work with, and in thought leadership. We are an important part of the raising B2B e-commerce wave in India and have a large market opportunity in front of us. We understand that continuously attracting rockstar talent in every facet of the business, be it Technology, Operations, Marketing, Business Development, Strategy or anyother focus area, is a critical step in ensuring we attain our potential of becoming a $1 Bn business over the next 5-7 years. If you have an entrepreneurial bent of mind, enjoy start-up environments, and want to change the world, you might just fit the bill.

Bangalore

PinkBlue.in - Digital Marketing Manager - SEM/SEO 

PinkBlue.in - Digital Marketing Manager - SEM/SEO  ,Job Description for PinkBlue.in - Digital Marketing Manager - SEM/SEO  in PinkBlue.in in  Bangalore for (2-4) years of experience. Apply Now!

Job Description for PinkBlue.in - Digital Marketing Manager - SEM/SEO  in PinkBlue.in in  Bangalore for (2-4) years of experience. Apply Now!