Posted By
Posted in
Sales & Marketing
Job Code
1009808
This position is for one of our clients in the space of Entertainment. which has played a pioneering role in the arena of content ownership, aggregation, and distribution.
Responsibilities :
- Customer acquisition using digital marketing and advertising.
- Owns the Target ownership for new customer acquisition
- Work closely with SVOD Revenue Head to plan strategies for meeting revenue goals
- Directly managing online marketing channels including UAC, FB ,SEO, SEM, Social,Remarketing, Display & direct partnerships
- Monitor performance of each marketing channel; identify and implement opportunities for improvement. Test into new marketing channels; scale them if performance is in line with targets.
- Work closely with SVOD Revenue Head to plan strategies for meeting revenue goals
- Guide growth marketing team to create, manage and experiment with new user acquisition campaigns.
- Daily analysis of performance to optimize campaigns in the best way.
- Explore, identify, elaborate and pursue tech/API/feed integration solutions with the team to improve performance capabilities.
- Needs to have a strong analytical data-driven mindset. Responsibilities will frequently include analyzing overall data to identify trends and diagnose issues relevant to performance marketing
- Out-of-the-box thinker who is willing to take the risk and stay ahead of the curve in all things related to digital marketing.
- Needs to work closely with product/agency and other platform
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Posted By
Posted in
Sales & Marketing
Job Code
1009808