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09/02 Ragini Singh
Deputy Manager at Talentiser

Views:117 Applications:42 Rec. Actions:Recruiter Actions:1

Performance Marketing Head - Content Business (9-20 yrs)

Mumbai Job Code: 1046081

Performance Marketing Head- Mumbai

Hiring Performance Marketing for Head leading Content player in India with.

Location : Lower Parel

Currently : Work from Office ( 5 Days)

Reporting : Co Founder

Team : 10+ People

- Creating and executing a strong Performance Marketing Strategy & Execution plan

- Developing and managing digital prospecting and remarketing campaigns

- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC

- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels

- Identifying and testing new channels to continue to meet or exceed established critical metrics

- Working closely with the management to share funnel conversion improvement ideas, feedback & present results.

- Driving App Installs in different customer segments using programmatic ad channels - UAC, Facebook and other programmatic channels

- Analyzing the campaigns and identifying the gaps, evaluating the campaigns from cost efficiency perspective and optimizing the ROI for the campaigns

- Analyzing customer behaviors and latest trends and making continuous improvement in the creatives to target better CTRs and CPIs

Desired Candidates : Successful track record to drive revenue, user acquisition and brand awareness.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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