Pepper (www.peppercontent.in) is building India's largest content marketplace that brings companies and content creators together to scale up content creation processes across 10 content verticals and 150+ content categories, 40+ content verticals, and 40+ global languages. Over the past 3 years, we- ve worked with brands like Adobe, upGrad, Swiggy, Dunzo, BusinessWorld, Digit, Shiksha.com, Rapido, BookMyShow, UrbanClap, Yatra, Bewakoof, YourStory, Bharat Matrimony, and 300+ other brands. We have over 30,000+ writers and graphic designers who have applied to Pepper so far, who form part of the - Pepper Cloud- . We are on the path to building a global on-demand content marketplace platform that allows for collaboration, discovery, and upskilling for all our creators. Now we are in a rapid expansion phase to enter into more content service offerings, engage a wide spectrum of content creators and at the same time, scale up our existing services. We're looking for someone who is enthusiastic, comfortable with uncertainty, flexible, great with people and isn- t afraid to roll up their sleeves and get their hands dirty. Every day is an opportunity to bring your vision to life, and to expand, learn, and grow. No idea is left unconsidered. No voice is left unheard. Job Brief : We are looking for a product marketer at Pepper. You will be responsible for presenting our product in a way that helps us better the brand value and boost sales. This individual would be closely working with the founders to set up a strong growth acquisition channel and also assist in sales enablement for the product. Some key goals would be to help our product scale in terms of the increasing user engagement while upselling and increasing individual account values. Your goal will be to develop and implement the most profitable plans to promote and position our product. Job Responsibilities: - Build on product messaging that sets our new products apart from others in the market to give them a unique selling point - Obtain insights into customers usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data and maintain a high NPS - Build sales enablement and marketing content in the form of sales plays, messaging guides & push notifications amongst others - Monitor key performance indicators, make data-driven recommendations and advocate for internal resources required to drive the continued member growth via their respective marketing channel - Build, manage and optimize outbound lead generation campaigns with advertising through referral and other product led-channels - Build and maintain solid analytics around north-star metrics that we need to measure on our product - Optimize our marketing automation and lead nurturing processes through email, content, and in product-content. - Build user personas to develop customized offerings for different user groups - Developing standards, systems, and best practices (both human and technological) for content creation, KPI reporting, & other activities related to product marketing - Develop product marketing strategies around pricing, advertising and product launches - Test marketing product features, releases and ad copy The ideal candidate must have - - Work experience of 3-4 years as a Product Marketer, preferably within our industry - Background in design and ad copy is a plus - Experience in market and competitor analysis - Working knowledge of web analytics tools like Google Tag Manager - Proven editorial skills. Outstanding command of English (or primary customer) language. - Strong experience in managing highly fluid work environments and in managing multiple at the same time - Ability to make quick decisions in high-pressure environments with limited information

Mumbai

Pepper Content - Senior Manager - Product Marketing 

Pepper Content - Senior Manager - Product Marketing  ,Job Description for Pepper Content - Senior Manager - Product Marketing  in PepperContent in  Mumbai for (3-6) years of experience. Apply Now!

Job Description for Pepper Content - Senior Manager - Product Marketing  in PepperContent in  Mumbai for (3-6) years of experience. Apply Now!