Paytm Insider - Senior Associate - IPs & Touring

About the job:

We are looking for an amazing addition to our Live Entertainment vertical who can help us to create, onboard & manage key tours, events, festivals & other forms of live entertainment across the country.

Responsibilities:

- Creative & Strategic input to develop new IPs & own brand health across existing IPs & Touring.

- Provide support for digital & in person experiences / projects by helping in PnLs, creating brand identity & managing brand health, and consumer marketing & working with sales teams to create branded solution opportunities.

- Provide field marketing experience, supporting the IPs, partnerships and sales leadership team.

Understanding of the media landscape to market and promotional events across digital, ATL & BTL.

Requirements:

- 2-4 years of experience in a similar role

- Experienced in working with digital / on-ground IPs.

- Experience in working with sales teams to deliver strategic & creative brand solutions.

- Excellent attention to detail, follow-through, organization, and resourcefulness

- You should be able to independently manage multiple projects simultaneously and prioritize responsibilities.