About OrgTree:
OrgTree's mission is to provide healthy snacks made with millets sourced locally from farmers. We are always looking for ways to spread millet passion around the world. We conceptualize farm-to-fork, following sustainable production and delivery practices and making the farmers the center of our story. Kiru is the brand that represents this mission.
Position: Marketing Head
Experience: 8+ years of experience
Key Skillsets: Marketing strategies, event management & promotions, merchandising, brand building, Online, Corporate and Retail marketing.
As a Head of Marketing, you will play a critical role in realizing this mission. You will be responsible for creating and building a strong brand image.
Job Description :
- Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products
- Develop a brand strategy
- Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.
- Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
- Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
- Create and manage a calendar of events such as trade shows, customer meetings, and other promotional events.
- Directs sales forecasting activities and sets performance goals accordingly.
- Should propose and establish different strategies for Corporate, Online and Retail marketing segments.
- Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
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