Job Description : - Manage, review & perform daily campaign responsibilities associated with Google Ads, Facebook Ads Manager, Bing Search etc. to meet business objectives. - Plan, set up & manage all types of campaigns viz. Paid Search, Display, Performance Max, Discovery, App etc. in Google Adwords. - Optimise the campaigns on a daily basis, monitor & maintain key metrics like Impression Share, Quality Score, Campaign Budgets etc. in Google Search & Bing Search. - Manage & optimize campaigns in Facebook Ads Manager, A/B test various audience targeting & creative optimization practices to come with the most suitable option to meet business objectives. - Plan & execute direct performance campaigns with Publishers/Affiliates in alignment with business goals. - Maintain & monitor, web & app analytics dashboards, reports & reporting tools. Generate & publish daily, weekly & monthly reports for all key metrics, goal & revenue tracking. - Liaise with the Paid Digital agency to drive maximum output. Key Qualifications : - Bachelors/Masters in Media, Marketing, Technology, Engineering or related field. - 3+ years of hands-on experience in Search Engine Marketing (SEM) & Pay-per-click (PPC) campaigns. - Experience of working on Google Adwords, Facebook Ads Manager & Google Analytics is a must. - Understanding of other Performance Marketing platforms like Google DV360, Amazon DSP, Bing Search etc. will be an advantage. - Knowledge & understanding of end to end online acquisition, lead generation, various campaign types, ad formats & channels that drive cost effective conversions is must.

Mumbai

OnsiteGo - Digital Marketing Specialist/Performance Marketing Specialist 

OnsiteGo - Digital Marketing Specialist/Performance Marketing Specialist  ,Job Description for OnsiteGo - Digital Marketing Specialist/Performance Marketing Specialist  in Onsitego in  Mumbai for (3-7) years of experience. Apply Now!

Job Description for OnsiteGo - Digital Marketing Specialist/Performance Marketing Specialist  in Onsitego in  Mumbai for (3-7) years of experience. Apply Now!