Onco.com - Digital Marketing Manager

Responsibilities:

- Experience in creating and managing SEO, SEM, display advertising, email, and social media marketing campaigns

- SEO: Research and implement on-page and off page search engine optimization in order get pages ranked for high volume

keywords

- SEM: Manage and optimize AdWords campaigns to acquire customers within CAC guardrails

- SMM: Basic understanding of social media campaign management in order to maximize awareness, engagement, or

conversions

- GA: Track and monitor key metrics for websites, mobile app, social platforms on a daily basis

- Prepare all digital marketing MIS on daily, weekly, fortnightly and monthly basis

- Research and recommend best practices within industry and amongst competitors

- Spot digital trends and capitalize relevant ones

What we are looking for:

- 5-7 years experience in digital marketing

- Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process

- Experience working with key digital marketing tools e.g. Google AdWords, FB Ads, Webmaster, Moz, Keyword Planner

etc.)

- Experience with website analysis using a variety of analytics tools including Google Analytics, Hot Jar as well as internal reporting tools

- Knowledge of HTML/CSS and website administration

- High-level proficiency in MS Excel, PowerPoint, and Word

- International marketing experience

- Strong communication, project management and problem-solving skills