Ola Foods - Branded Content & Social Lead

Title/Designation : Branded Content & Social Media

Job Purpose : Plan and lead the creation and execution of content calendars cross brands

Position Type (On Roll/Off Roll) : On roll

Reporting to (Role) : HOM

Grade Positioning : M

Skill Sets and Key Exposures : Social media mandates for leading brands

Number of Years of Experience : 5-10 years

Qualification : MBA

Industries/Companies to hire From : eCommerce

Key Result Areas/Key Deliverables : KPIs/Metrices

- Work with a team of social media managers & content managers to create a content strategy for all our brands aligned to our business objectives

- 5-10 years of experience in handling social media mandates for leading brands

- Plan and lead the creation and execution of content calendars cross brands

- Excellent written, communication and presentation skills

- Oversee the social presence of brands across channels such as Facebook, Instagram Twitter, LinkedIn, YouTube and Quora

- Creative flair and enthusiasm for new ideas, trends & concepts

- Partner and collaborate with third-party content creators for clutter breaking communication

- Hands-on experience in planning & supervising video production for brands is a must

- Identify and collaborate with relevant influencers for our brands

- Ability to create engaged communities across social platforms

- Run social media campaigns to keep engagement high and increase brand love

- Ability to thrive in a fast-paced, start-up environment 

- Create reports and analyze effectiveness of campaigns and content using platform based insights

- Demonstrated track record of successful project management

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