Nykaa - Sourcing & Brand Management - Retail Segment

Drive sales within offline retail channel:

- Meet or exceed top-line revenue goals within the established investment budget to achieve P&L goals

- Responsible for developing, implementing, managing and reporting on plans to improve brands sales target achievement

- Makes inventory decisions to meet consumer needs and drive sales.

- Governs delivery of inventory plans through management of assortment targets.

- Develops strategies to maximize store in-stock service level to maximize sales and consumer's needs.

- Recommends the assortment guidelines by brand and segment to optimize sales and inventory productivity.

- Supports localized assortments through consumer and product attribute-based store clustering.

- Drives sales & optimizes inventory through recalls, store-to-store transfers, and value-added services from Distribution Center

- Pitching for & Onboarding new brands for new stores

- Develop strategy to drive sales & PnL growth

Monitoring and ROI:

- Negotiate budgets, set goals, monitor and report on performance,

- Manage planning, execution and analysis of marketing/visibility initiatives for the brand

- Manage timelines and prioritization and update monthly to management; Improve customer experience and retention:

- Develop innovative events/marketing initiatives at the store

- Upgrade the visual merchandizing & customer experience at the store for brands