Nykaa - Category Head

Category Management:

- Experience - 12-16 years

- Experience in FMCG/personal care, beauty, skincare or hair strongly preferred

- Must have 2 of 3 channel experiences, such as GT, MT or e-com/ eB2B.

Driving Sales:

- Responsible for top-line revenue goals by roping in the right brands at the right margins for the sales team to distribute.

- Responsible for developing, implementing, managing and reporting on plans to have the right SKUs to sell among these brands.

- Manage promotion calendar to align with monthly promotions, seasonal promotions and overall marketing strategy

Monitoring Brand performance:

- Negotiate margins, budgets, set goals, monitor and report on performance for each brand.

- Secure Margins in line with overall guidance

- Plan and execute brand campaigns across various channels and take corrective actions to stay on course with the plan

- Meet the plan for recognition and awareness of accountable brands

- Report performance against key metrics in approved formats

Inventory Management :

- Stock forecasting for initial launch based on store wise and channel-wise sales targets.

- Demand planning and forward forecasting

- Liaising with the sales team for effective offtake at the store level.

- Planning for any correction/liquidation for unsold inventory.

- Regular feedback mechanism with brands to ensure they are onboard with all plans for them.