Nutrabay - Brand Partnerships & Growth Role

Job Description:

1. Strategic Partner Identification:

- Conduct market research to identify potential brand partners that align with our brand values, target audience, and business objectives.

- Evaluate and prioritize partnerships based on strategic fit and potential for mutual growth.

2. Negotiation and Onboarding:

- Lead negotiations with potential partners, ensuring favorable terms, mutually beneficial agreements, and a clear understanding of deliverables.

- Develop comprehensive contracts outlining expectations, exclusivities, and promotional commitments.

3. Relationship Building:

- Cultivate and maintain strong relationships with current and prospective brand partners.

- Act as the main point of contact, fostering open communication and collaboration to drive successful partnerships.

4. Collaborative Marketing Initiatives:

- Collaborate with internal marketing teams to create and execute joint marketing campaigns, co-branded promotions, and other initiatives.

- Leverage partner resources and assets to enhance our marketing efforts.

5. Product Collaboration and Exclusives:

- Work closely with product teams to explore opportunities for exclusive product collaborations or limited-edition releases.

- Ensure that new offerings align with market trends and resonate with our customer base.

6. Performance Analysis and Optimization:

- Track and analyze the performance of brand partnerships, utilizing key performance indicators (KPIs) to measure success.

- Identify areas for improvement and optimization, adjusting strategies as needed to maximize results.

7. Cross-Functional Collaboration:

- Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure seamless integration of brand partnerships into overall business strategies.