NowFloats - Growth Manager - Marketing - SaaS App

What you'll do

- Our Growth Manager understands the consumer's mindset and keeps a stronghold on the consumer pulse to understand what is the right campaign to push.

- They are the champions of research and data - from what are the correct marketing constructs to owning the best methods of driving traffic, conversion on the platform for the business.

- Acquisition and Retention through focused programs across all digital channels and offline initiatives

- You will have Customer Acquisition targets

- Expertise in decoding user behavior and defining journeys based on that to upscale digital penetration of the business

- Designing Marketing Campaigns and communication for improved vendor onboarding

- Monitoring user funnel and product enhancements and owning competitor assessments

- Work with the operations team to ensure that all premium services are delivered to the desired satisfaction level.

What you bring to the role :

- 4+ years- experience in building and scaling the Self-serve Product to Market.

- Experience in running online referral campaigns, zero-cost marketing campaigns

- Ability to own things end to end

- Strong analytical and technical skills

- Proficient in English and writing marketing content

- Proficient in tools like Appsflyer, Mixpanel, GA, Tableau etc. is desirable

- Learn things quickly & execute them at a rapid pace

- Ability to manage cross-functional relationships within organization