Job Description : - Management - Liaison with the agency to manage multiple high quality acquisition campaigns and allied lead generation activities. - Drive the agency to deliver across all paid performance marketing channels - Affiliate, Facebook, Ad-words, programmatic Bing, Re-marketing etc. - Collaboration - Collaborate with the creative & IT teams to optimize campaigns, Landing Pages etc. - Lead delivery - Ensure Leads are delivered to the sales teams in a timely manner and that they are always in line with the brands quality standards and objectives - Strategize - Based on the lead requirement, draw a plan for the month in conjunction with the media agency. Ensure that the plan meets the minimum lead quality standards. - Reporting - Prepare daily / weekly / monthly delivery reports to ensure the leads targets are met whilst maintain the set ROI. - Strategically build, manage and optimize digital campaigns on major platform (Google, Facebook, LinkedIn, Twitter) - Strategize, execute and manage Digital Marketing activities of established local and global brands across multiple industries - Report key metrics, analysing and interpreting trends and providing actionable insights based on available analytics data - Analyze campaign performance and make statistically stable and relevant optimizations and recommendations - Closely monitor digital campaigns performance to ensure KPI and campaign objectives are met - Should have managed very high performance marketing budgets

Mumbai

NMIMS - Performance Marketing Expert 

Job Description for NMIMS - Performance Marketing Expert  in NMIMS Centre for Distance and Online Education in  Mumbai for (7-15) years of experience. Apply Now!