About our Company:
New Rubric (www.newrubric.com), founded by alumni of the Indian Institutes of Management, specializes in all-round development of students. Our product KaleidoTM is patent pending. It is first of its kind, and helps young children grow on multiple intelligences, while reducing the workload on school administrators and teachers. Some of the best known schools in India use our product and acknowledge that the design is clean, elegant and simple to use. Our senior team has diverse experience across the globe and has worked with companies like the Tata group, Infosys, SAP labs and Fidelity Investments.
What you do:
- Research and build a strong lead list using online and offline sources
- Cold calls, Interact with customers over phone and set up for conversations
- Energise our online brand using content marketing, website and social media.
- Keep the website updated for latest news, etc.
- Create, Manage and Execute email marketing campaigns, Interesting mailers etc
Skills Required
- Excitement about marketing - both online and offline
- Experience in Email Marketing and cold calling
- Comfort with search for information and in using online tools like Google analytics, email marketing software, etc
- Excellent Written, communication skills
- Should maintain a working knowledge of principles of SEO/SEM including keyword research
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