Must To have:
- Clear understanding of managing data - Slicing, Prioritization, Clean up (bulk & target) through various cycles - internal scrub, free & paid vendors
- Managed Campaign - planning, strategy & analysis.
- Managed marketing campaigns across multiple online channels.
- At least 6 to 10 years of data & campaign management experience
- In the last 10 years should have worked for US clients for at least 3 years.
- Excellent communication skills with no MTI
Good To Have: Education Training, SAAS or, other cloud based, Top BPO's
Role & responsibilities:
- Managing Campaign - planning, strategy & analysis.
- Work in conjunction with cross functional teams (Sales, Product, etc.) to manage large scale marketing campaigns.
- Measure, analyze and understand marketing metrics to drive marketing decisions.
- Data base/ inventory Management experience - excellent in managing current data & procuring new DB, Data Sourcing, Data management.
- Data analytics & visualization - using various tools like PowerBI, excel, etc
- Project Management - preferably using any of the PM tools like Jira, MS Project, etc
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