National Trade Marketing Manager - FMCG

Responsibilities :

- Coordinate and develop the trade marketing strategies to achieve defined business objectives for the categories

- Responsible for the development, deployment & monitoring of all programs designed to enhance 4P strategies

- Contribute to the company's goals and objectives and improve market share, customer satisfaction and productivity performance

- Establishing channel strategies regarding the categories, markets and implement associated plans

- Development and deployment of trade promotional plan

- Develop and deploy NPD strategies

- Work closely with global team to ensure global strategies are inline with local executions

- Responsible for trade marketing / category management process and solutions with external and internal customers to grow the categories

- Manage and evaluate trade promotion levels to achieve maximum returns

- Working with sales team to understand the need of POSM materials, then execute all implementation of POSM (design, production, logistic, how to fill strategies etc.).