National Sales Manager - General Trade - FMCG

Position : NSM Consumer- General Trade- ISBN

Location: Mumbai

Reporting To: CEO

Criteria :

Graduate/PG with 10+ years of sales management experience (MBA preferred), including a minimum of 7 years in Zonal/India managerial roles in Sales and Trade-Marketing of branded consumer products in India (FMCG non-food).

Skills and Knowledge:

- Organised, result-oriented, inspiring, team-spirited, enthusiastic and self-motivated

- Potential for self-development (ambitious personality)

- Good analytical and problem solving skills

- Good presentation skills, able to communicate ideas clearly and convincingly

- Active team player with the willingness to take over responsibility, be a hard worker and the spirit to achieve targets on time

- Travelling 2 weeks per month

- Leads by example

- Open minded and flexible to take new challenges

- Overview knowledge on processes and principles of a P&L statement and financial key figures

- Overview knowledge on processes and principles in Supply Chain Management and Production / Product development

Interactions (Internal & External)

- Marketing, India

- Controlling, India

- Product Supply, India

- Company Management Board

- Regional Leadership teams

- External suppliers

- Global Sales Team

Job Purpose:

- The Nation Sales Manager GT (NSM-GT) grows, aggressively and profitably, the ISBN consumer General Trade business in the relevant aspects of Distribution, Sales, Key Account Management and Category management.

- Leads inspiringly a sales organization with Sales Managers and Distributors.

- Ensures an efficient and effective Sales organization.

- Helps to develop a superior consumer- and market understanding for mechanical household cleaning products in India

- Acts as a role model for the sales organization in promoting and living the guiding principles of the company Mission Statement in the daily business.

- Defines short-term and long-term sales objectives and ensures the accomplishment of these objectives and the delivery of business results.

- Provides adequate resources to the sales organization, including quality and quantity of members, sufficient funds, necessary information & consultancy.

Key Responsibilities:

- Achieve the monthly/annual sales targets (national and zonal- Distribution, Sales, Profitability, Merchandising, Trade budget, Accounts Receivables, New Product targets). Define and implement corrective measures.

- Develop and implement strategies for existing, new or under-developed trade channels/ markets, exploiting full potential of ISBN markets

- Implement regular and standardized analysis & reporting of actual business-performance (zonal, customer sales & profitability, Distributors sales, product-sales, coverage, distribution, merchandising, productivity etc.) versus agreed targets

- Management of price levels and trade margins. Drive and lead price list implementation in the country.

- Set clear OGSM to the Sales organization overall and consequently define working customer plans, in close collaboration with Marketing

Additional Responsibilities:

- Provide logistics function, every month, with 3 month rolling sales-forecasts by product

- Develop and implement strategies for new product launch

- Provide training and personal development to all members of the sales organisation fully exploiting their potentials, with a clear road map for the key members. Initiate digital and category management product- and sales trainings for the sales organization.

- Ensure a sustainable sales leadership pipeline

- To plan and implement sales promotions in consultation with marketing.

- Monitoring of local market and competitive activities & reporting

- Salary Bandwidth Upto 46 Lacpa CTC - includes 15% Variable Pay