National Sales Manager - General Trade - FMCG

General Trade- National Sales Manager

- Join a company that supports an entrepreneurial spirit and cultivates a professional environment, while offering opportunities for individual development and advancement.

- Our client is a leading one-stop solution for all the grooming requirements of every modern man. The company provides products and solution packages for various concerns like skin, hair, hygiene, beard and body odor among others. Their products use natural ingredients and premium essential oils with a promise of no chemicals or preservatives and no cruelty to animals. They continually strive to deliver the finest products for men to take charge of their physical appearance and appeal, assisting in the journey to transform into a modern Gentleman.

- The company was founded 6 years back, and is backed by a premium skincare brand and represented by a top-ranking actor/ star. They have a fabulous online presence along with over 1000 touchpoints like salons, retail stores and beauty shops.

- As a General Trade-National Sales Manager, you will be responsible for managing business P&L and revenue generation, launching, building and growing business.

What you will do:

- Building a high performing sales team by providing strong mentorship, coaching and guidance & sustaining a group of motivated employees aligned with the organization

- Directing & motivating the Sales team to establish coverage, distribution and displaying objectives to meet sales targets

- Building up Sales & Distribution infrastructure & implementing annual sales strategy in line with the marketing plans

- Managing and deploying sales and commercial budgets within approved levels to maximize efficiency

- Formulating and streamlining a robust sales strategy to manage business profitability, enhancing product penetration, and raising market share

- Analyzing market trends and competitors' activities and formulating strategies in line with business expansion plans

- Strategizing on marketing campaigns & evaluating the success every month on execution, effective utilization of promotion tools etc

- Providing regular reports/ MIS as per the requirement of the company

Desired Candidate Profile:

What you need to have:

- 12+ years of experience in General trade

- Good communication & interpersonal skills

- Strong analytical and problem-solving skills

- Outstanding negotiation and consultative sales skills