1. Strategic Leadership: Develop and lead the sales team of Northern India to achieve the business goals of the company from the zone.
2. Strategic Planning:
a. Plan the sales budget for the zone in consultation with on the Head Office. Allot the budget into the business segment (GT/MT), state and territory commensurate to the market opportunity and competitor activities.
b. Develop business plan to achieve the territory sales targets: monthly, quarterly, and annual.
c. Identify new business opportunities within the zone, formulate strategies with the Management's approval.
d. Estimate demand and provide rolling forecast for the production planning: Product and important SKUs.
3. Distribution Management:
a. Develop and monitoring business through dealer and distributor network including MT and Institutional/School segment.
b. Develop effective relations with important channel partners (retail and wholesale dealers/distributors; institutional clients, modern trade accounts and schools) for business and occasional sales negotiation.
c. Expand dealer and distribution network in the upcoming urban centres/markets.
d. Utilise new channel partners like Superstockist and Direct dealer network to expand the market services and business to the rural/interior markets.
e. Attend market issues/complaints/feedback.
f. Handle market hygiene issues and channel conflicts.
g. Ensure healthy ROI of distributors/dealers.
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