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Neha Ghai

Senior Consultant at K&J Executive Search

Last Login: 29 December 2016

Job Views:  
993
Applications:  91
Recruiter’s Activity:  9

Job Code

93290

National Sales Head - Radio Station

12 - 15 Years.Delhi NCR
Posted 11 years ago
Posted 11 years ago

National Sales Head ( Corporate).This is for one of the leading radio stations in India. The position reports to the Business Head. Heading the revenue function nationally.

- Overall revenue responsibility

- Develop and implement sales strategy.

- Enhance revenue through direct sales /advertising agencies and clients

- Provide Client solutions and integrations

- Create and or identify convergent opportunities with advertisers that capitalize on the company’s’ capacity to attract a desirable demographic

- Optimize current agency and client relationships

- Function strategically and tactically to position all the Stations to dominate the radio space.

- Develop sales plans and goals by studying and understanding the market and approve all sales promotion campaigns

- Determine price schedules and discount rates.

- Review operational records and reports to project sales and determine profitability.
Monitor and analyze sales and marketing activity against goals.

- Scan the environment to gain insights into competitor strategies, potential business opportunities and market trends

- Identify key strengths and weaknesses of the function, assesses value chains and then formulate the future plans for the business

- Oversee billing & collections as per timelines

MBA-Min 12-15 years of sales experience of which at least 3 years should have been in a national role – radio or broadcasting experience would be an advantage

Unique Knowledge & Skill Requirement

- Strong management skills to direct national sales staff and resources

- Strong national client relationships in any or all: Automotive; Adult Beverage, Beverage, Entertainment, Music, CPG, Pharmaceutical, Leisure, Apparel, Foot Wear; Financial Services, Luxury Goods and others.

- Strong agency relationships to get immediate awareness of programming initiatives

- Ability to work well with major media and entertainment companies

- Good with meeting and exceeding targets.

- An extremely polished sales executive with the capacity to gain internal and external consensus

- Leads by example by creating a culture of “Lead and Win”

- Ability to work in concert with the interactive group when required

- A person who enjoys building other executives to succeed in a dynamic broadcasting environment

- A strong understanding of the India market as it relates to the urban, music, entertainment, motion picture and other media business.

- Strong communication skills to gain consensus internal and external to the Stations.

- Self-motivated, proactive, strong work ethic. Intelligent strategic thinker.

- Creative seller who takes advantage of opportunities. A person who can also create their own compelling opportunities for clients and the Company

- Capacity to convey the Company's music programming and audience to the senior most decision makers on the agency and client side who want a leading Radio Network to attract their desired demographic based on urban music programming

- Time management and financial skills.

Contact - neha@kjobs.in

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Posted By

user_img

Neha Ghai

Senior Consultant at K&J Executive Search

Last Login: 29 December 2016

Job Views:  
993
Applications:  91
Recruiter’s Activity:  9

Job Code

93290

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