National Sales Head - New Initiatives - FMCG

National Sales Head - New Initiatives

Job Purpose:

As the Head of Growth for B2B Sales, you will be responsible for developing and executing strategies to drive revenue growth and expand the customer base within the business-to-business (B2B) sales segment. You will work closely with the sales team, marketing, product and senior management to identify opportunities and implement initiatives that accelerate sales growth and maximize profitability. Your role will involve a combination of strategic planning, business development, and sales leadership.

Job Responsibilities:

- Develop and execute a comprehensive growth strategy: Collaborate with cross functional teams to define the growth objectives and develop a clear strategy to achieve them. This includes identifying target markets, understanding customer needs, and evaluating competitive landscapes.

- Lead and manage the B2B sales team: Provide leadership, coaching, and guidance to the sales team to drive performance and achieve sales targets. Set clear goals, monitor progress, and implement strategies to improve sales effectiveness and efficiency.

- Identify and pursue new business opportunities: Continuously assess market trends, customer demands, and competitor activities to identify new avenues for growth. Develop and nurture relationships with key clients, partners, and industry stakeholders to generate new leads and business opportunities.

- Optimize sales processes and performance: Evaluate and refine the sales process to enhance efficiency, productivity, and customer satisfaction. Implement sales tools, methodologies, and metrics to monitor and improve sales performance, including pipeline management, forecasting, and conversion rates.

- Collaborate with product: Work closely with the product team to align sales and product development strategies, ensuring consistent messaging, lead generation efforts, and effective campaigns. Provide input on target audience segmentation & messaging.

- Analyse sales data and metrics: Regularly analyse sales data, customer feedback, and market trends to derive insights and make data-driven decisions. Identify areas for improvement and implement corrective actions to optimize sales performance and revenue growth.

- Stay updated on industry trends and best practices: Keep abreast of industry trends, emerging technologies, and best practices in B2B sales and growth strategies. Leverage this knowledge to drive innovation, identify competitive advantages, and position the company as a leader in the market.

Specifications:

- Bachelor's degree in business, marketing, or a related field (MBA preferred).

- Min experience of 14 years in B2B Sales and business development process with a focus on driving revenue growth.

- Strong leadership and team management skills, with a track record of motivating and developing high-performing sales teams.

- Excellent communication and interpersonal skills, with the ability to build relationships with clients and internal stakeholders.

- Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.

- Strategic thinking and problem-solving abilities, with a focus on driving results and achieving targets.

- Familiarity with CRM systems, sales analytics tools, and other sales technologies.

- Knowledge of the B2B sales landscape, market dynamics, and industry trends.

- Ability to adapt to a fast-paced and dynamic work environment.