National Manager - Customer Loyalty & Rewards - Wallet

Location - Pune

- To create a Rewards platform from scratch for BFL, where horizontal Customer Loyalty programs will be offered

- Design and develop rewards strategy, ensuring the same is aligned with company's objective

- To create Earn and Burn partnerships (both internal and external partners)

- Completely manage Earn & Burn ratios and create breakage models

- Manage and oversee the implementation and maintenance of the overall platform on an ongoing basis.

- Manage the Rewards team to provide a pragmatic, customer focused, creative and commercially grounded Rewards services

- To deliver high level of Customer engagement on all digital assets through Rewards framework

- Possess strong domain knowledge of Earn, Burn, breakage & P&L impacts

- Experience of leading people and developing key internal and external relationships.

- Possess excellent communication skills and effectively interacts at all levels

- Strong bias for action & driving results in a high-performance environment