National Key Accounts Manager - CPG/FMCG

The incumbent will be responsible for for-:

- Delivering budgeted volume, market share and Revenue for National/International chains

- Managing National contracts and trade terms with profitable and sustainable growth

- Developing brand/category relevant plans specific to national chains with activation calendar to grow channel business

- Effectively manage the relationship and lead capability building in leading F&B chains/accounts in the Industry to build preferred partnerships

- Closely work with customers to gather Insights regarding Industry, category and shopper insights

- Plan account/ group level volume &market share to achieve budgeted volume and share

- Seed and Build NPD's to further grow future categories

- Negotiate national rate contracts and trade terms

- Coordinate the effective execution of International contracts

- Develop and drive Contract guidelines with robust KPI review mechanism (Internal & External)

- Support development of channel/category activation programs

- Develop plans with specific initiatives to enhance brands presence, visibility and activation in the channel

- Manage inter-functional process & relationship for seamless execution - interface for Key Accounts with Regional Sales and trade Marketing teams.

- Establish and oversee training/advocacy calendar - brand trainings, bar academy etc. for trade/channel

- Drive Relationship & Networking programs

- Drive PR association with loyalty programs

The incumbent should be an MBA from the premium institute with 8 to 10 years of relevant experience in key account management and Modern Trade Management with FMCG Company. The incumbent should have Solid experience in account planning & management, operational policy & procedure, merchandising knowledge and skills and financial knowledge

Candidate meeting above may contact -

Sanjeev Shrivasava
9810292852