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Karishma Prajapati

HR Recruiter at Connexions

Last Login: 02 April 2020

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811279

National Key Account Manager - Pharmaceutical Firm

12 - 16 Years.Mumbai
Posted 4 years ago
Posted 4 years ago

We have an opportunity for you to consider working with reputed Multinational Pharmaceutical Company which focus on science-based solutions for skin health to enhance the quality of people's live. It based out Switzerland and it has been in existence since 1981 with Business Turnover of Rs 204 Billion.

They operate from 50 sites in 40 countries and focus there innovation on 7 areas: acne, rosacea, psoriasis, atopic dermatitis, skin aging, sun protection and skin cancer with 1,200+ employees at 5 manufacturing sites produced 215 million units. They make 75% of their products in house.

They are on the Lookout for an incumbent for the above opening in their set up at Bombay.

Job Description & Position Profile is :


This position will suit for Consumer Business Professionals in Derma and Skin product with around 11 to 17 years- experience.

Roles & Responsibilities:-

- The National Key Account Manager is responsible for the overall performance of assigned Modern & General Trade key accounts being handled centrally. He/she assist the BU Head Consumer in delivering the overall sales objectives, supervises, fine-tunes and monitors the execution and takes pro-active initiatives to seize every opportunity to increase the sales in accordance with the companies- policies and strategies.

- The National Key Account Manager is to discuss and set clear targets and strategies for accomplishment of the same in alignment with the BU Head and track its fulfillment. He/she also supports the Key Account Managers in the accomplishment of their targets.

Business Objectives :

1) Planning and Negotiating strategic alliances with key chains

2) Strategize/execute zone-specific brand objectives within budget and time

3) Liasoning with Marketing/ S&CM for branding activities at stores

4) To evolve & achieve Strategic Annual Operating Business Plans for the defined National Key Accounts.

5) Develop Modern & General Trade by conducting Strategic Alliance tie-ups, consumer promotions, building relations & image of overall existence of the company in Modern Trade & General Trade.

6) To achieve volume and value objectives of the assigned zones within budget, time and policy parameters through Efficient control of the network undercharge.

Marketing Liasoning :

1) To work coactively with all Brand Management Team to develop Consumer awareness /image / preference by Executing Planned Consumer Promotions & Events

2) Proactively Own a Product Launch Calendar & help Brand Managers in Planning and Launching New Product, clearly identifying its need, communication, incremental volume, sell-in-norms, merchandising norms & the brand strategy.

3) Execute Marketing events and Promotional Programme by conducting brand-wise promotions basis the outlets / Marketing activity calendar.

Financial Responsibilities :

1) Operate/ Achieve Channel Costs as budgeted for the year

2) Documentation And Prior Approval Of All TOTs (i.e. terms of trade) for audit purposes

Outlet Responsibilities :

1) Responsible for Correct Placements & Maintaining all Company Marketing Assets in coordination with the KAMs and Marketing team.

2) Maintain a Database of all Modern Trade and General Trade Outlets (administrative, commercial, business details)

3) Plan a Regular (Monthly) Journey Plan with KAMs

Reporting / Administration :

1) Report Accurate Timely Information as scheduled and in the defined regular format.

2) Monitor Activities And Sales Promotions on weekly / monthly basis to determine deviations from plans and take necessary corrective actions

Competition Tracking Responsibilities :

1) Track competition activities monthly in chain / modern trade outlets. Document and communicate the same to the brand & sales management team in the monthly review meeting.

2) Ensure proper and immediate feedback for appropriate and timely action

Mention your CTC - Fixed + Variable, Reports to, No. of Reportees, Notice period.

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Posted By

user_img

Karishma Prajapati

HR Recruiter at Connexions

Last Login: 02 April 2020

363

JOB VIEWS

53

APPLICATIONS

23

RECRUITER ACTIONS

Job Code

811279

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