National Head - Sales - IT

Roles and responsibilities:

- Attending initial sales meetings and meeting the client

- Determining a client's business requirements and whether the products being considered are suitable

- Decide whether the software or hardware needs adapting to meet the client's needs

- Answering any technical questions the client might have

- Presenting your findings to a technical team to act on, and then to the client

Once the product or service has been sold, in theory your role ends. In a large IT company or software house, post-sales specialist then take over. However, in smaller ones you will also be responsible for areas like implementation, training and aftercare support.