National Head - Modern Trade - FMCG

Objective :

- Incumbent is expected to scale up entire Modern Trade & Ecom business and would be fully accountable for Modern Trade sales strategy and revenue growth of the company on a PAN India basis.

- He/she must be focused on Key account management, category management and Promotion planning with increase in distribution and market share.

- She/He is expected to guide all Key account manager/Zonal Modern trade heads in delivering the overall sales objectives and takes pro-active initiatives.

Key Responsibilities :

- Prepare the Modern Trade sales strategy & growth plans in line with business strategy

- Lead resource for planning portfolio growth initiatives with accounts, assortment planning, launch planning and execution, development and execution of Joint Business Plans.

- Category management and Promotion planning.

- Promote positive relations with partners, vendors, and distributors.

- To achieve volume and value objectives of the Modern Trade within budget, time and policy parameters through efficient control of the network under charge

- Open new Modern trade accounts at a robust pace and align on competitive terms of trade.

- Work closely with Key Account Managers in achieving company's objective and vision.

- Lead resource for planning and negotiating for in-store activations, merchandising, sell-out plans with the accounts

- Provide trade information, competitor's activities and market intelligent to company.

Qualifications :

- MBA or PGDM from a top B. School, with 8+yrs of experience-

Experience :

- Key account management experience in FMCG/FMCD is a must)

- Should have strong Modern Trade knowledge with hands on experience in dealing with top Modern trade accounts ( Reliance, Big bazaar, Metro etc)