Nan Pao Resins - Head/Specialist - Digital Marketing

Job Title - Digital Marketing Specialist

Job Description :

Join a fast scaling Indian proptech, backed by some of India's largest real estate groups and leaders. Were looking for a passionate and seasoned growth marketing manager to join the CRE Matrix team.

What You'll Do :

- Conceptualise, design, and execute creative campaigns to deliver growth through the funnel.

- Own growth marketing channel strategy and campaign execution, driving engagement and conversion for CRE Matrix products

- Maneuver digital marketing campaigns through all areas of the project life cycle to optimize app downloads and website visits

- Conduct analyses using multiple tools, including Google Analytics, Moz, Adwords, Keyword search, etc., to develop new strategies for improving rankings and conversions

- Identify and monitor KPIs in SEO. Take ownership and build the toolset for SEO

- Identify issues, find the root cause, and experiment with solutions at scale to improve SEO performance

- Lead and execute an effective strategy that will significantly increase SEO rankings and organic search traffic

- Lead thinking and analysis to help us better understand opportunities for growing our products.

- Collaborate with many cross-functional teams, including Research, Business and Tech teams.

Who You Are :

- You have a strong understanding of consumer mobile apps.

- You have 3+ years experience in growth marketing for a digital or tech company.

- You have owned growth marketing channels and driven demonstrable results, owning and achieving core growth KPIs.

- You are comfortable with Excel to analyze your own work.

- You understand marketing funnels and know how to optimize and drive each stage.

- You are self-sufficient and have a good sense for design, copy, and behavioral psychology.

- You're a great communicator with experience conveying ideas to end users and engineering teams alike.

- You're comfortable developing marketing strategies using both quantitative and qualitative insights.

- You have strong personal organization and project management abilities.

Role :

Head - Digital Marketing

Industry Type : Real Estate

Functional Area : Marketing & Communication

Employment Type : Full Time, Permanent