Role Details Team/ Function: Enterprise Marketing | Marketing Location: Noida Designation: Senior Director - Enterprise Marketing Reporting Manager: VP - Enterprise Marketing Direct Reports: 4 Key role related skills (a) Strategic & Analytical Thinking (b) Brand Building & Storytelling (c) Scale Orientation Role Objective Build and manage a comprehensive marketing plan & be the custodian of everything that makes our brand scale Role Responsibilities 1. Strategy: Build, communicate, and execute a comprehensive growth marketing plan to help the business achieve its revenue goals. Also, run large fame and brand awareness campaigns with ROI measurement. 2. PR and communication strategy for the organisation 3. Management: Lead, develop and inspire a team of growth marketers. 4. Research: Analyse our current customer acquisition and retention strategies, research competitors and talk to our customers to help inform your strategy. 5. Customer Acquisition: Take ownership for our customer acquisition channels - paid ads, display ads, SEO, affiliate marketing and influencer marketing. 6. Customer Conversion: Own and improve how we convert our prospects into customers. Working closely with sales and the UX/UI team, you'll identify, test and roll out improvements with a focus on messaging, pricing and UX. - 7. Customer Retention: Ensure our customers get to their 'AHA' moment quicker, churn is kept low and LTV is increased. 8. Stakeholder Management: Work with a variety of stakeholders across sales, finance, marketing, development, operations and customer success to make sure plans and projects are communicated accordingly. 9. Analysis: Use GA, Google Tag Manager and Moglix to measure and improve CAC, MRR and LTV. Key Stakeholders Internal: Sales and Account Management team - To enable higher conversion rates External: Agencies as required - To augment campaign initiatives as required Qualification & Experience: Work Experience: 10+ years of experience in a matching profile. (a) Experience of working for a B2B enterprise. Someone who's been solely responsible for growth at their company and now looking for their first managerial role. (b) Demonstrable experience of influencing growth. (c) Leadership experience in a growth marketing domain (d) Previous start-up experience will be a plus Knowledge/ Skills (a) A data first approach. (b) High level of ownership, willingness to set up things from scratch. (c) Should be able to work in a fast paced rapidly changing environment. (d) Excellent communication skills and the ability to work with diverse teams. Education Full-time MBA from a tier 1 institute

Noida

Moglix.com - Senior Director - Enterprise Marketing - IIIM/ISB/FMS/MDI/XLRI 

Moglix.com - Senior Director - Enterprise Marketing - IIIM/ISB/FMS/MDI/XLRI  ,Job Description for Moglix.com - Senior Director - Enterprise Marketing - IIIM/ISB/FMS/MDI/XLRI  in Moglix in  Noida for (10-14) years of experience. Apply Now!

Job Description for Moglix.com - Senior Director - Enterprise Marketing - IIIM/ISB/FMS/MDI/XLRI  in Moglix in  Noida for (10-14) years of experience. Apply Now!