Mindshare Analytics - Page Manager - Social Media

About the Company

We are one of India's premier integrated Political consulting firms specialising in building data driven 360-degree election campaigns. We help our clients with strategic advice and implementation which brings together data backed insights and in-depth ground intelligence into a holistic electoral campaign.

Our campaign initiatives include policy suggestions, grassroots campaign, stakeholder alignment, high-octane narrative defining events, social media amplification, and effective multi-media strategy and campaigns.

We are passionate about our democracy and the politics that shapes the world around us. We draw on some of the sharpest minds from distinguished institutions and diverse professional backgrounds to help us achieve our goal. The team brings in decades of experience of building electoral strategies that spark conversations, effect change and help shape electoral and legislative ecosystems in our country.

If you're an early to mid-career professional looking for a high impact challenge interested in joining a team of like-minded and motivated individuals who think strategically, act decisively, and get things done, we have a place for you. Come on board and put your strengths to work and contribute to achieving meaningful social impact.

The company is headquartered in Hyderabad. All roles are contractual in nature and could involve travelling and long hours.

About the Role

We are looking for goal-oriented and organized individuals to lead our social media handles across platforms. Page Managers have multifunctional responsibilities, such as defining page identity and narrative, creating script and content, leading the video and graphics team, liaising with the performance marketing team, and formulating and implementing content calendar across popular social media platforms. They must possess political acumen and creativity coupled with meticulous planning to convert political narratives into effective communication plans.

Selected candidates will report to the social media lead and will be based out of our Hyderabad office. Candidates must be open to long hours during peak campaign timings.

Responsibilities:

- Create and deliver content calendar across platforms - Create a brand identity. Prepare daily, weekly, and monthly plans for streamlining the work processes. Refine daily content as per page identity and narrative. Conceptualize modules and lead end to end execution. Work closely with design, content, and editing teams to deliver engaging and appealing content

- Brand Performance and Growth - Own brand performance and recall. Collaborate with the Growth Team for promotions and campaigns. Monitor, analyze and report daily performance across social media platforms. Recommend and implement plans to consistently improve performance

- Lead creative team - Ability to lead a content creation team and mentor a team of writers and designers

- Implement Trends - Continuously discover and implement industry's best practices. Stay abreast with the latest online trends to create viral content.

Desired Qualifications and experience

- Graduate/Postgraduate in Mass Communication or related field from a Tier 1 college

- 2-4 years of social media work experience with prior experience of managing brand accounts

- Calm under pressure and comfortable with a fast-paced work environment

- Deadline-focused and goal-driven with excellent problem solving skills

- Attention to detail and exceptional written and verbal communication skills

- Language proficiency in Telugu is a must

- Political acumen and understanding of local culture, geography, and political landscape