Microland - Marketing Communications Lead

- Responsible for providing advice and direction for the development of company marketing programs, media relations and PR activities, brand reputation, digital platforms and social media, internal communications and employee engagement.

- Responsible for the overall management of the company's Corporate Communications department.

External Communications :

- Establish, own and drive a strategic internal and external communications strategy that positively affects employees, partners and customers.

- Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, trade shows and campaigns

- Manage the social media objectives of the organisation - identify and develop presence in relevant social media channels.

- Manage brand delivery and consistency across all communication channels and platforms.

- Manage and drive the content and marketing strategy for the company website and other external platforms including trade bodies

- Develop a PR strategy for the company and focus on enhancing media relations to build visibility and protect the brand reputation of the company.

Internal Communications :

- Develop and roll out the annual internal communications plan and calendar aligned to the organisational goals, vision and values

- Own, develop and manage the company intranet, newsletter and other online communication platforms

- Plan and implement a communications programme for the CEO and the leadership team. Provide support to drive key messages across various communication platforms.

- Develop & implement communications initiatives, channels and tool-kits to engage, educate and inspire employees on major initiatives

- Drive the crisis communication strategy of the company

- Create effective feedback loops to ensure communications are timely, topical and meaningful.

- Define desired outcomes, allocate accountabilities and establish metrics and measures to assess communication effectiveness.

Administrative :

- Build and manage the corporate communications budget.

- Develop and lead the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copy writers.

- Drive continual process improvements and implement best practices to manage projects efficiently

Skills :

- Proven experience in the development and implementation of internal and / or corporate communication activities, preferably in a global technology organisation.

- Excellent grammar and writing skills with experience in producing executive communications for senior leadership. - Digital / Social media knowledge & skills

- Awareness of various communication methods and channels and the ability to effectively utilize them.

- Ability to capture, collate and distill information and presenting it in a way that engages and informs the audience.

- The confidence to engage with and advise senior level leaders and the ability to connect with all levels of stakeholders.

Interpersonal and influencing skills :

- Ability to effectively disseminate information and handle complex or sensitive matters when required.

- Capability and interest in planning, organizing and executing all aspects of communication initiatives and events.

- Experience in effectively leading a team of people to achieve desired outcomes.

- Creative thinking, strong brand management fundamentals.

Education & Experience :

- Masters/Bachelor's degree in communications, journalism, marketing or any business related field

- 15 - 18 years of experience in corporate or marketing communications

- Minimum of 5 years of experience in people management, mentoring and coaching