Medlife - Manager - CRM & Store Merchandising

Responsible for managing end to end customer lifecycle strategy. Specialist in customer-segmentation and targeting based on customer-behavior for retention purposes. Manage & create plans for store merchandising.

What You'll do:

- To use marketing analytics tools for analysing marketing program and coming up with plans to keep retention levels high using messaging channels

- To retain customers via Email, SMS, push notifications and other possible messaging channels.

- To use third party tools available for managing messaging for automation and superior quality messages

- To upsell and cross sell with Medlife's all Business units

- Managing store ops and basic analytics requirements for banner/ platform performance, visibility currency management etc.

- Gathering requirements from business stakeholders and building a relationship with them Monitoring and executing store plan over weekday/weekends

- Basic understanding of retail industry and role of marketing function

- Designing/creating analysis dashboards and reports

- Managing the Monthly, Weekly & Daily Report creation

What makes you a great fit:

- 8-10 yrs experience in Online marketing

- Good analytical skills

- Quick learner and ability to work in a dynamic work environment

- Excellent in Microsoft Excel, PowerPoint and Access

- Team player and comfortable interacting with people from multiple disciplines

- Strong verbal and written communication