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13/05 Mohit Yadav
Hiring Manager at Team Lease Digital Services

Views:101 Applications:26 Rec. Actions:Recruiter Actions:10

Media Planner (4-8 yrs)

Gurgaon/Gurugram Job Code: 1094958

Job Responsibilities

- Analysing data, thinking creatively and designing innovative strategies to make sure our marketing campaigns reach their target audience in the most effective way possible.

- Assessing the impact and suitability of different media types to be used for target specific markets based on our needs and wants

- Developing various options for media plans based on our objectives

- Analyzing our post-campaign results and recommending refinements

- Interacting with internal and external partners to evaluate, implement, and maintain a media plan

- Collecting and analyzing information on different media channels, such as newspapers, radio, magazines, television, films, the Internet, and outdoor posters and digital billboards

- Creating or recommending certain media strategies to attract and retain customers, increase our brand recognition.

- Working closely with our strategy team and business to understand their needs, wants, and objectives, and then determining which media channels fit best for specific campaigns.

Pre-Requisites

- Bachelor's Degree required with related coursework in advertising, marketing, and/or communications

- 2-3 years media planning/buying experience (internship strongly preferred)

- Working understanding of media, research resources, and terminology

- Excellent verbal and written communication, presentation, organizational, interpersonal, and analytical skills.

- Detail-oriented, organized, good follow through, able to multi-task, and work well under tight deadlines in a fast paced environment

- Candidates should have a natural affinity for research, numbers, and analysis

- Excellent Computer literacy & Tech-Savvy

Education & Experience

- Minimum 4+ years of total experience in relevant role

- MBA Marketing is Mandatory

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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