- Craft advertising messages that effectively resonate with client or company objectives, ensuring alignment between campaign content and desired outcomes.
- Monitor and analyze the performance of diverse online and offline advertising campaigns, including local newspaper, digital platforms like TikTok, Instagram, and Reels, collaborating closely with agency partners.
- Conduct thorough research on the current media landscape, staying abreast of emerging trends, and utilize insights to determine the most suitable media mix tailored to each client's business, budget, and preferred advertising channels.
Preferred Candidate:
- Possess a minimum of 10 + years of profound experience in Media Buying.
- Should have worked extensively in the Agency side of the business, Corporate experience is preferred
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