Media Head - FMCG/FMCD/Telecom/Auto

Position- Media head

Reporting To-Director

Experience- 12 to 15 years

Qualification- MBA/PGDM

Job Responsibility :

- Leading the annual media planning process to ensure it to be in sync with long-term Media strategy

- Ensuring optimized media buys across different verticals with consistent benchmarking

- Campaign wise creating an impactful 360 deg communication plan across TV, Radio, Digital, Print and OOH

- Work out integrations that seamlessly carries the brand message effectively

- Monitor planning, execution and closure (measurement) of each campaign/activation

- Managing multiple agency partners to ensure optimized output

- Ensuring good networking with channel partners and vendors to always be in knowledge of the latest offering in the market

- Driving innovation in media planning

- Manage and supervise a team in day to day media management while also leading the process of strategic media planning/execution.